face masks can be like a much needed spring cleaning, it will exfoliate your skin and remove any buildup of sluggish cells. the skin of the face needs even more attention than the rest of the body because the face has more oil glands, especially the central forehead, eye areas, nose and chin. skin cleansing is the first step for good skin. dirt, pollution, residual makeup, etc. can cause havoc to the skin leading to skin ailments.